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Owners Need to Be Social for Ad Agency New Business

Fuel Lines

“Just as having a company website has become standard operating procedure over the past two decades, utilizing social media channels has now become an increasingly essential platform for companies to communicate their messages to the general public and other audiences.”

Agency 256
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CEOs who are social will be the next new thing

Fuel Lines

Within just the next three to five years, social media is anticipated to rise from the least likely method for CEOs to connect with their audiences to the second highest method, just behind face-to-face interactions. Andy Polansky , CEO of global public relations firm Weber Shandwick.

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How leaders should act on an agile marketing team

Martech

The following is a selection from the e-book “MarTech’s agile marketing for teams.” ” Please click the button below to download the full e-book. For example, the managers and the team may agree that something that has caused a legal or public relations crisis would be cause for interrupting a team mid-sprint.

Marketing 106
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CEOs Can’t Afford to Ignore Social Media

Fuel Lines

“Just as having a company website has become standard operating procedure over the past two decades, utilizing social media channels has now become an increasingly essential platform for companies to communicate their messages to the general public and other audiences.”

Media 274
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Report: 2013 New Business Social Media Survey

Fuel Lines

A survey was sent to advertising, digital, media and public relations executives to assess their attitudes toward social media, where they are finding success, what tools they use and where they continue to struggle. They also had no definable target audience. Most had no clear objective beyond this.

Media 264
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2014 The Year of the Social CEO

Fuel Lines

“Just as having a company website has become standard operating procedure over the past two decades, utilizing social media channels has now become an increasingly essential platform for companies to communicate their messages to the general public and other audiences.” Social has grown beyond marketing into other areas of business.

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Creative Marketing Strategies: How to Market a Cannabis Company

Single Grain

In other words, your target audience is out there – y ou’ll just need a bit of ingenuity to find innovative ways to get your brand in front of them. of the audience is over 21. Keep in mind, though, that individual cities or the billboard owners will have their own laws or policies regarding cannabis-related advertisements.